W Hotels: World Pride Parade 2019

WHAT: Since day one, W Hotels has been dedicated to inclusivity and support of the LGBTQ+ community and it continues to be a pillar of the brand's DNA. In fact, W was the first hotel brand to have a float in New York City's annual Pride parade, and to celebrate the 50th Anniversary of Stonewall and WorldPride NYC, the brand hosted a larger than life float to be featured on an upcoming episode of Bravo's hit show Backyard Envy.

WHO: W Pride Ambassador and boundary breaking pop star Hayley Kiyoko was joined by influencers JoAnne the Scammer, The LA Basics, Manscapers NY and Chris Kelmens as well as 250 guests who danced and marched alongside W's LOVE OUT LOUD float.

WHERE: WorldPride New York City

WHEN: Sunday, June 30th, 2019

ANTHONY INGHAM, GLOBAL BRAND LEADER, W HOTELS WORLDWIDE:

 "W is proud to have taken part in this year's NYC Pride parade and with such incredible partners including Hayley Kiyoko, our Pride Ambassador, and the Manscapers who helped design our float, this year was better than ever! W boldly supports the LGBTQ+ community through integrated programming all year with thoughtful events including our Queer Me Out speaker series which brings infuenctial members of the community together for thought provoking discussions." "As a proud member of the LGBTQ+ community myself, it's inspiring to be part of W's commitment to inclusivity. Our LOVE OUT LOUD float this year was a true standout attraction with close to 300 of my Marriott colleagues, press and other friends of the brand marching, dancing and loving out loud - and proud!"

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